2012 Web Site Metrics

My buddy, Scott Wyden, [published his 2012 blog metrics from Google Analytics](http://scottwyden.com/notable-website-statistics-2012/) data as an infographic[^1]. At the risk of embarrassing myself I thought I would do the same.

2012 Web Site Metrics 20130102 135827

As I expected the results are not what I want after 10 years of blogging. Less than half of my web traffic is US based with the rest spread thinly accross the planet. I seem to have a small readership in Europe.

Most of my readership uses a WebKit based browser, especially Safari. That makes sense given that most of my posts in 2012 was about Apple based products. That is reflected in the platform that my readership uses to access the site — 63% are Mac users. However, only 11% of my readership are repeat visits so … I must work on creating more compelling content. I know the content isn’t great. Readers spend on average only 18 seconds on the site. Obviously, I have work to do grown my community of readers.

I enjoyed a lot of referrals from OS X Daily in 2012. Hmmm … I’ll have to start doing more commentary on that site.

[^1]: Scott used an iPhone app called [Analytiks](http://analytiksapp.com/index.html) which I had forgotten I owned.

2012 Web Site Metrics %name

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7 responses on “2012 Web Site Metrics”

  1. That app for sure has beautiful output … you’re tempting me to buy it 😀

    As on the stats I think that ‘hobbist’ bloggers like us (who do NOT blog as a full time job) can never tell what people will really like and what not. Sometimes on my italian blog (10 years old next february) I do receive a lot of feedback on things I would never think to be so interesting in searches.

    My point on bloggin is to do it and enjoy it without any sense of obligatory commitment. Also I do like your’ summoning ‘personal’ things up to one main space and leave to other some specific, highly focused, topic on external, specific projects.

    P.S. = am I the only reader from Italy? 😀

  2. Seth, very few people in the USA even know about Opera. I think the three major browsers here are Firefox, Chrome and Internet Explorer. Safari is mostly used by Apple owners — Mac or iPad/iPhone.

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