That’s the thing about Apple marketing. They don’t talk about how many gigabytes of memory or how many CPU cycles or how many apps (much). They aim for your heart, and show you how technology can make your life better during its most important moments.

                  Gina Trapani ~&nbsp;<a href="http://smarterware.org/6190/lessons-from-apple-on-advertising-and-aesthetics" target="_blank" rel="noopener noreferrer">Lessons from Apple on Advertising and Aesthetics</a>