The problem was that Microsoft wasn’t selling Windows to Mac users (professional graphic designers and customers seeking a glossy, fun desktop experience on their premium-priced computers); it was supposed to be selling Windows to frumpy PC makers with no interest in flare, no appreciation for aesthetics, and really no desire to do anything but poop out easy to market, low quality, cheap PCs.
Windows Phone 7: Microsoft’s third failed attempt to be Apple — RoughlyDrafted Magazine
