Tag: Choices

The best doesn’t exist.

The best doesn’t exist. A psychologist explains why we can’t stop searching. by Rachel Sugar

You want the best — meaning the most capable, the cutting edge-est device, because who knows how you’re going to use it next week, or next month?

But the weird thing, to me, is that “the best” sounds really objective. There can be only one best.

And that’s nonsense. That’s complete nonsense.

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